1. Introduce yourself to the team.
My name is Heather Mills, and I am sole owner of A Scrappy Design in Oklahoma City. Unfortunately, A Scrappy Design is only part-time for me but one day, I will be able to do it full-time . . . just wait and see. :D
2. Tell us about what you make. When did you start making it and why?
I make all kinds of paper goodies such as cards, gift tags, and scrapbooking embellishments. I started working with paper when my best friend got me hooked on scrapbooking, which turned into getting a second part-time job at the local scrapbook store to support my hobby, which turned into an Etsy shop! Making cards, for me, was very satisfying because the recipients were delighted to see a card that was handcrafted with a personal touch rather than just something purchased from a big box store. My cards are something that can be cherished and kept forever.
3. How long have you been crafting? When did you decide to start selling your handmade goods?
I have been crafting for as long as I can remember. I remember as a little girl making crafts with my little sis and selling them at a craft mall nearby. I started selling my paper goods on Ebay and had some success there, but then I found Etsy. It was so much easier for me to navigate and the fact that I could have my own store front was a plus. So, in January 2007, I signed up and immediately started listing.
4. Other than what you sell, what's your favorite thing to craft?
Between my full-time job and my Etsy shop, I don't have much time to do any other crafty things but when I have the chance, I love to draw and paint. Who knows, maybe some day you'll see some of my work in my shop. :D
5. What do you love best about Etsy?
I love all the people here on Etsy...they are all so supportive of each other.
6. What's your favorite thing about Oklahoma?
My favorite thing about Oklahoma would have to be the unpredictable weather. I love how it can be 70 degrees when I go to work and as I leave work the same day, it's snowing.
7. Do you sell anywhere else or have a blog, Twitter, MySpace, etc.?
Right now, I don't sell anywhere else online but I do have some of my stuff at the French Cowgirl.
Heather also graciously shared some promotions tips with us in our group forum thread. Since she implemented these steps, her sales have picked up. Here are Heather's (paraphrased) secrets to success:
1. Use your blog wisely. Heather has done two new blog features that have generated some shop traffic.
2. Increase your tweets. Twitter is a great tool, so let your followers know when you have a new item in your shop or a new blog post.
3. Remember the forums. Heather said she avoids the Promotions section, but the Etsy forums are a good place to draw traffic to her blog.